Lyco goes to Milan (again!) - Euroluce 2013
Author: Jon Sharman
Published: June 28, 2013
Milan, the architecturally-blessed capital of Lombardy and one of the world’s great fashion destinations, is also the home to Euroluce - a biennial lighting exhibition of great international repute attracting large numbers of exhibitors from Italy and abroad. This year the 27th Euroluce event took place at the Rho Milan Fairgrounds from 9th-14th April, as part of Milan Design Week.
Explore, discover and develop
The Euroluce event is particularly impressive for its sheer completeness, with every imaginable sector of the lighting industry represented. This broad spectrum of experience collected in one place creates a platform for exploring cutting-edge issues such as eco-sustainability and energy conservation, whilst also providing the perfect setting for networking within the lighting industry. Against the illustrious backdrop of Milan Design Week, Euroluce is, too, a popular launching pad for exciting new lighting products from across the world.
With 289 Italian and 196 foreign exhibitors present at this year’s event, this was an important opportunity for Lyco’s experienced buyers to source new suppliers, discover up-and-coming designers, and meet with much-valued existing suppliers such as Astro, Eglo, and Elstead. At events such as this we strive not only to develop and consolidate our business, but also to stay abreast of latest design trends and ideas.
Among the 2013 Euroluce exhibitors were some very recognisable names: Astro Lighting, Artemide, DCW, Eglo, Elstead Lighting, Flos, Foscarini, Innermost, Jake Dyson, Kartell, Norlys, Northern Lighting, and Swarovski Lighting.
Industrial lighting theme
An industrial theme was recurrent at Euroluce 2013, with designs incorporating all manner of metals and even concrete. Under the Innermost brand the Tom Kirk ‘Facet’ chandelier was successfully launched, which uses polished stainless steel in its eye-catching design, whilst the ‘Portland Large’ pendants from James Bartlett challenged the preconceptions of many, with their cast-grey concrete exteriors contrasting strikingly with brightly coloured interiors. The amazing ‘Glaze’ series designed by Corinna Warm fuses together the appearance of copper and ivory to produce a stunning shade with heaps of retro appeal!
Euroluce 2013 wasn’t all metal and mortar, however; there were more organic designs on show such as the Vita Eos - a uniquely soft and graceful shade sumptuously fashioned from goose feathers! Impractical, you might think, but the shade is easily cleaned by use of a hairdryer, and it delivers a beautifully diffused light with not a small degree of style.
Some astonishing designs were also introduced by contemporary lighting maestros, Flos, including the ‘Goldman’ by Ron Gilad, which is an LED reprisal of the traditional banker’s lamp, plus the remarkable ‘Volt’ table lamps by Rodolfo Dordoni - blown glass LED lamps with built-in water cooling! Meanwhile, the legendary French designer Philippe Starck was offering an LED luminaire to hang your hat on with the extraordinary ‘Chapeau’ range. These and numerous other breathtaking creations vied for show-stealing attention at the Flos stand!
In this era of giddying technological advancement, it’s good to know that the lighting industry’s scientific and artistic minds are as one - part of the same swiftly-moving creative process. Lyco are ever-present witnesses to such innovation and change, so our customers can always be assured of the best possible choice in performance and design!
*image kindly supplied by Cosmit photographs
This article was tagged with Lyco