Lyco Direct – New website takes buying business lighting to the next level
Author: Jon Sharman
Published: January 17, 2013
Press release: 17th Jan 2013
FOR IMMEDIATE RELEASE
UK Businesses looking to purchase lighting products and other supplies on the internet at a competitive price will now find the task much easier thanks to a major re-design and re-launch of Lyco Direct’s website: www.lyco.co.uk
The multi-award winning B2B company has designed their website to perfectly reflect its position as a leading player and expert in the commercial lighting market. As part of a continuing policy to offer great service and value for money to customers, the new website introduces a range of new features to produce a faster, more efficient and enjoyable way to purchase lighting and business supplies.
Renowned for supplying the best in commercial light bulbs, light fittings and everyday business supplies to the entertainment, hospitality, healthcare and education industries, Lyco’s new website enhances their customers’ ability to get exactly what they want for their business in a single visit.
Another key new feature on the website is the introduction of a dedicated LED Lighting section. This area of lighting technology has seen a huge rise in interest in recent times as businesses look to lower costs and improve efficiency.
The new www.lyco.co.uk website offers:
- A sleek modern layout
- Sharper product imagery
- Enhanced filtering and navigation
- Improved search facility
- More detailed product information
- Colour coding to link the site to the printed catalogue
- Easier navigation through to shopping basket and ‘market leading’ checkout
- A range of inspiration, guides and news to help make informed choices
Lyco Direct’s Managing Director Charles Barnett says “For nearly twenty years we have been delivering the best lighting products on the market to our customers, backed by our exemplary service. Our aim is to stay at the forefront of the UK lighting industry and I feel that this great new website firmly keeps us up there. We have listened to our customers and have used their feedback when redesigning the website. I can confidently say that this website keeps pace with the needs of online shoppers and in doing so takes our commitment to our customers to the next level.”